A5 Brand Identity

Config Consultants / A5 is a full-service solutions provider and a leader in digital transformation, specializing in implementations of Oracle, Salesforce, Apttus, and Anaplan solutions.

While working as their in-house Graphic and Web Designer, I had the opportunity to lead the rebrand of the company. The re-brand was a necessary change as the company was expanding its solution offering outside of just Oracle. The previous name, Config Consultants, became synonymous with a specific Oracle product called "Configurator" and the company needed to change to successfully grow.

The new name and logo ties into the company's roots in integration and mission to modernize their customers' businesses by accelerating their digital transformation. The result is a clean and modern logo that conveys a sense of simplicity and acceleration.

Config Consultants / A5
Logo design, brand identity
March 28, 2023

Side-by-side comparison of the old brand and new brand

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Art direction, web design
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